ENGLISH

Taking Ideas to Market

By Tim Jones , Simon Kirby , Anna Soisalo

Book information

Publisher
Capstone
Year
2002
ISBN
9781841123141, 1841123145, 1841123854
Open Library ID
OL9529236M
Language
english
Format
PDF
Filesize
764 kB (782443 bytes)
Series
Express Exec
Pages
112\112
Time added
2010-05-17 00:23:50

Description

ExpressExec is a unique business resource of one hundred books. These books present the best current thinking and span the entire range of contemporary business practice. Each book gives you the key concepts behind the subject and the techniques to implement the ideas effectively, together with lessons from benchmark companies and ideas from the world's smartest thinkers. ExpressExec is organised into ten core subject areas making it easy to find the information you need: 01 Innovation 02 Enterprise 03 Strategy 04 Marketing 05 Finance 06 Operations and Technology 07 Organizations 08 Leading 09 People 10 Life and Work ExpressExec is a perfect learning solution for people who need to master the latest business thinking and practice quickly.

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