ENGLISH

European Business: Policy Challenges for the New Commercial Environment

By Debra Johnson

Book information

Year
2000
ISBN
0415220246, 9780415220248, 9780203982679
Open Library ID
OL9699392M
Language
english
Format
PDF
Filesize
3 MB (2995312 bytes)
Pages
376\374
Scanned
yes
Time added
2011-06-04 13:46:07

Description

This book examines the major challenges facing European business in the formative years of the new millennium. It focuses on the links between the processes of regional integration and globalization, leading to a reappraisal of what enterprises and policy-makers need to do to secure the competitiveness of the European economy in the early years of the twenty first century. In addition to dealing with conventional EU policy areas such as EMU and competition policy, the book also covers important issues such as small and medium sized enterprises and the information society, which are often excluded from books on EU policy and business.

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