ENGLISH

Marketing For Tourism

By Holloway , J Christopher

Book information

Publisher
Prentice Hall
Year
2004
ISBN
0273682296, 1001001001, 3123143163, 9780273682295
Language
english
Format
PDF
Filesize
9 MB (9642921 bytes)
Pages
510\529
Time added
2020-11-29 04:32:27

Description

This fourth edition provides an introduction to the general theory of marketing and its application in the various sectors of the travel and tourism industry.

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