ENGLISH

Marketing Big Oil: Brand Lessons from the World’s Largest Companies

By Mark L. Robinson (auth.)

Book information

Publisher
Palgrave Macmillan US
Year
2014
ISBN
978-1-349-48226-9, 978-1-137-38807-0
DOI
10.1057/9781137388070
Language
english
Format
PDF
Filesize
2 MB (1802579 bytes)
Pages
\164
Time added
2016-03-14 21:35:01
Economics and ManagementMarketing; Energy Economics; Corporate Communicati

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