ENGLISH

Corporate Social Responsibility in the Global Business World

By Hosei Hemat , Dr. Ulku Yuksel (auth.) , Asli Yüksel Mermod , Samuel O.Idowu (eds.)

Book information

Publisher
Springer-Verlag Berlin Heidelberg
Year
2014
ISBN
978-3-642-37619-1, 978-3-642-37620-7
DOI
10.1007/978-3-642-37620-7
Language
english
Format
PDF
Filesize
5 MB (4872597 bytes)
Edition
1
Pages
367\382
Orientation
yes
Scanned
yes
Time added
2013-09-03 03:21:18
Non-Profit Enterprises/Corporate Social Responsibi

Description

This book provides an overview of the application of Corporate Social Responsibility in businesses and corporations around the world. Primarily based on real cases, it focuses on different approaches to CSR from a global perspective. It provides a critique of the “wrong” practices often employed even by multinational organizations, and highlights the resultant negative effects. On the other hand the book demonstrates good examples that can help multinationals or even entire countries to achieve both a better reputation and increased profitability. “CSR in the Global Business World” is a rich resource of illustrative cases, serving both as a basis for ongoing research as well as for teaching purposes at the business school level.

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