ENGLISH

Dorie Clark Reinventing You Define Your Brand Imagine Your Future Harvard Business Review Press 2013

By Dorie Clark

Book information

Publisher
Harvard Business Review Press
Year
2013
ISBN
9781422144138
Language
english
Format
PDF
Filesize
843 kB (863465 bytes)
Series
Management
Pages
213\213
Topic
Psychology
Time added
2019-06-11 13:37:24
Dorie Clark Reinventing You Define Your Brand Imag

Description

Dorie Clark Reinventing You Define Your Brand Imagine Your Future Harvard Business Review Press 2013 Copyright......Page 4 1. The New Branding Landscape......Page 7 2. Recognize Where You’re Starting......Page 18 3. Research Your Destination......Page 37 4. Test-Drive Your Path......Page 54 5. Develop the Skills You Need......Page 68 6. Who’s Your Mentor?......Page 81 7. Leverage Your Points of Difference......Page 97 8. Build Your Narrative......Page 113 9. Reintroduce Yourself......Page 135 10. Prove Your Worth......Page 153 11. Keep It Going......Page 177 Epilogue: Make Your Reinvention Work......Page 191 Your Professional Reinvention Self-Assessment......Page 195 Classroom or Book Group Discussion Questions......Page 202 Notes......Page 204 About the Author......Page 213 Acknowledgments......Page 212

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