Introduction to Data Visualization & Storytelling: A Guide For The Data Scientist (Visual Thinking)

Description

Adopted by universities and business schools in Finland, Barcelona, USA, South Korea, Canada, and the Middle East; and used in training at companies like Halliburton TX, Agilent technologies, and PropertyFinder, this book will help you not only to transform data into information but show you with real examples how to story tell it. The authors (a Kaggle master, Bloomberg former bureau chief, and a psychology professor), bring together concepts fromData ScienceDesign Thinking, andStorytellingto take you on a journey where the destination is nothing less than great visual storytelling.AudienceMBA candidates, instructors, consultantsUsers of Excel, SPSS, or TableauNo data skills or special math skills are requiredWhat will you learn?to identify the role of a narrative in a storyto transform data into informationto synthesize knowledgeto apply visual thinking tools to the decision-making processto select visual communication techniques to persuadeto detect bias in chartsPraise from the readers“look at this tremendous contribution” – Juan Riquelme Díaz, Editor del Grupo Valparaíso en SoyChile."I was going through the book and it looks great!" – Mauricio Zanotti, Director ONG La ruta Solar."Here in Argentina the community in data science is really growing, and I love visualizations and find the way to tell the story." – Agustin Blacker."Along with greeting and thanking you for such a good contribution delivered through the book I am reading (now in its translated version)." – Rosa Velasques."An eye-opener" – Benjamin Jon, Wales. "A holistic approach to how to create knowledge with classic rhetoric." – Birgitta Edberg.About the authorsJose Berengueres is from Barcelona and a doctor in robotics by TokyoTech. A Kaggle competitions master, since 2011 he works at the U.A.E University in the Emirates where he teaches design thinking and data visualization.Marybeth Sandell is a Swedish-American journalist and has been, among others, bureau chief of the Bloomberg London office. She has worked in Stockholm, Zurich, and New York; and has taught at the University of North Carolina. She has a Masters in Communication and Technology from UNC-Chapel Hill and his work focuses on creating data-driven stories for global corporations and non-profits.