ENGLISH

Women on Top

By Margaret Heffernan

Book information

Publisher
Penguin Publishing Group
Year
2008
ISBN
1429598824, 9781101201862
Language
english
Format
EPUB
Filesize
351 kB (359615 bytes)
Pages
\0
Time added
2022-09-29 13:11:45
BIO026000BUS071000BUS109000BusinessEconomicsNonfictionWomen's Studies

Description

More women are starting successful businesses than ever before. But what makes women leaders different? And how can others learn to capitalize on their strengths? Through interviews with hundreds of women entrepreneurs, Margaret Heffernan discovered that women are more values-oriented, more flexible, and less ego-driven than their male counterparts; as a result they're creating company cultures that are better able to meet the demands of the new economy. Heffernan's stories about real women making really serious profits is a must- read for all entrepreneurs-male or female, whether well established or just starting up-as well as anyone seeking to understand what it takes to do business today.

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