ENGLISH

Innovate or Die: Outside the square business thinking

By Jack Collis

Book information

Publisher
HarperCollins
Year
2010
ISBN
9780730449843, 9780732285067
Language
english
Format
EPUB
Filesize
295 kB (302309 bytes)
Pages
320\0
Time added
2022-12-22 09:10:29
Business & Economics

Description

In business, the most valuable commodity is people - and their ability to think outside the square. Without the ability to think innovatively, any business - big or small - risks dying. Here, Jack Collis, an authority on creative marketing, recognized motivational speaker and best-selling author, outlines the importance of original thinking to give you the edge on the competition. Drawing on his many years of experience as a Marketing manager, Jack uses anecdotes and examples to illustrate new ways to approach business, and to succeed at it.

Similar books