The management of media space: a sociological look at the possibility of building a society of G.Orwell
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Description
Russian Sociology in the period of crisis, critique and changes. Papers of Russian Sociologists for the 11th ESA. Conference Crisis, critique and changes in Torino, Italia, August 28-31, 2013. P. 166-183.Abstract. The article is devoted to the analysis of the Russian media space. The author tries to give answers to the questions about the structure of the Russian media space as an object of social control; on the specifics of the Russian media space in modern conditions; on the specifics of management taking place in the media space processes in the conditions of regional and national diversity in Russia; on the best information and management technologies providing socially responsible management of mediaspace. Keywords: media space, system analysis, basic element analysis, activity approach.
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