The Web Startup Success Guide

Description

If there's a software startup company in your developer heart, this is the book that will make it happen. The Web Startup Success Guide is your one-stop shop for all of the answers you need today to build a successful web startup in these challenging economic times. It covers everything from making the strategic platform decisions as to what kind of software to build, to understanding and winning the Angel and venture capital funding game, to the modern tools, apps and services that can cut months off development and marketing cycles, to how startups today are using social networks like Twitter and Facebook to create real excitement and connect to real customers. Bob Walsh, author of the landmark Micro-ISV: From Vision to Reality, digs deep into the definition, financing, community–building, platform options, and productivity challenges of building a successful and profitable web application today. Front Matter....Pages i-xx Introduction: What Was Is Not What Is....Pages 1-24 Value Is the Core of Your Startup....Pages 25-47 So Many Platforms, So Many Options....Pages 49-98 Tools and Groups for Startups....Pages 99-143 Money: Raise, Manage, Make....Pages 145-208 Social Media and Your Startup....Pages 209-266 Clarity Matters....Pages 267-295 Getting It Done....Pages 297-340 Six Wise People....Pages 341-398 What’s Next?....Pages 399-405 Back Matter....Pages 407-418