Reverse design: a current scientific vision from the international fashion and design congress

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Content: Fashion and communicationPerformative runway in backstage liquidity A. Rabadan & I. BentzFrom hair to cultivated leather-the use of Alexander McQueen's genetic information B.F. Pires & R.P. CidreiraThe relevance of sketches in fashion design A. Moreira da SilvaDigital banners as shop windows: Narrative constructions of online fashion brands D.V. Leal, D. Karam Jr. & M.C.P. RodriguesThe influence of soap operas in Brazilian fashion today T.C. Viana, A.A. Silva, A. Adverse, R. Ribeiro & A. HortaThe world and the fashion "al reves" in Antonio Variacoes M. AmaroFacets of youth culture: Discursive construction of Ahlma fashion brand B. Machado & M. ScozFashion films: A semiotics approach, a multimodal signification R. EffeThe importance of language on the social medias of a brand M.H. de Carvalho & F.A.H. de CarvalhoThe effects of sense contained in the fashion advertising text: The Handred brand and the reiteration of genderless concept S.F. Bona & M. ScozAnalysis of attributes in unisex and genderless clothing B.M. Reis, R. Miguel, N.A. Jeronimo, M. Pereira & S. AzevedoEmbroidery: The narrative of the ribbon of the presentation of Arthur Bispo do Rosario-confluences with contemporary visual artists L.U. Dantas, U.S.T. Barbosa, G.M.J. Sales, H.A. Dieb & R.R. MarquesEye tracking in fashion: An overview A.P. Faria, B. Providencia & J. Cunha Fashion, identities and culturesSemiology: Culture as a symbol system and western influences comparison before and after the independence of 1947 L. VignesA geography of fashion, Medellin: 1900-1950 W. Cruz BermeoThe Pret-a-porter phenomenon and the boutiques in the dowtown area of Santiago, Chile J. Vidal Miranda & P. Alvarez CaselliInternationalism and exoticism in the image of Aline Romanones and Consuelo Crespi D. GennaioliReframing old age through design: An approach to promote empowerment I. Rojas & B. PinoDolce and Gabbana and Louis Vuitton: A study on the effect of gender stereotyping in the 21st century fashion campaigns L. WatsonFashion, identity and culture in the Chinese fashion system. China, inspiration for Chinese fashion designers R. GaddiThe pleasurable dressing of Loewe: From the store of Martinez-Feduchi to the showroom of Carvajal A. Cano Redondo & A. Martinez-MedinaSignifying the ritual legends of Brazilian Afro Religions: Candomble and Umbanda in Teresina/Piaui/Brazil L.C. de M. Tavares & V.P. de S. AraujoGlobalized brazilianness on the forming way of "Elementais" G.R.R. VieiraClass tourism, working-class porn and cultural appropriation in fashion: An introduction M. GluckAffection sewn into hats: Identity, self-esteem, women's social relations G.P. LenziThe lace fabric of Bahia clothing: From artisanal to industrial A. OkasakiFashion design and craftwork: Subjectivation policies in the contemporary scenario A.R.V. Peroba & C. MesquitaChinese fashion, occidental fashion: A semiotic translation Y. PanThe fashion design as a contribution to the preservation of Nazare culture and costumes: 7 project S. Moreira, M. Pereira, A. Cruchinho, J.M. Lucas & R. MiguelDIY and the slow fashion movement: Sew for yourself L. Barrocas, G. Bezerra & M.A.V. RochaModes and Fashions of the colonial man from Minas Gerais: The indumentary of the defendants of the inconfidence of Minas Gerais A.F.B. Santos & A.P.X. VilelaThe aesthetics in fashion design and cultural studies T. LoboThe physiological aspects of senescence: Comfort and relationship with the clothing M.D. Almeida, A.C. Broega & M. MouraFashion design through sustainability and material culture: An exploratory and experimental study R. NorograndoCastelo Branco embroidery applied to clothing A. Cruchinho, A.S. Marcelo, P. Peres & A. MouraFemale jeans: The aesthetic of Brazilian "popular fashion" I. Braga, M.J. Abreu & M.M. OliveiraThe liberation of women in the 19th and early 20th centuries as seen through costume L. LucenoThe Minho traditional costume as cultural heritage in fashion design S. Castro, J. Cunha & C. MoraisThe casualisation and homogeneity of contemporary fashion F. Spry Product designPractices of design: Understanding processes A. RabadanContemporary textile products. Knitting as a fertile design ground for experimentation with 3D technologies G.M. ContiClothing as an architectural project B. AlcocebaMarking embroidery in colors: The creative fashion process in AMAC, in Sao Joao dos Patos - MA M.S. Lima, R.G. Noronha & L.R. da SilvaMiramar embroiderers, design and territory F.P. VallejosStrategic approach to implement sustainability in the joineries of the city of Uberlandia, Brazil F. Moreira da Silva & J. Cardoso BragaA proposed procedure to develop clothing for pregnant women D.A.N. Mentone, R.H. Osava, S.H.A. Gomes, R.A. Sanches & A.Y.S. DuarteFunctional fashion focused on the needs of people with disabilities L.N. Souza, S.H.A. Gomes, C.R.G. Vicentini, R.A. Sanches & A.Y.S. DuarteDesigning for emotions: Evaluation of the drooler, a toy for preschoolers B. Providencia, R. Brandao & P.B. AlbuquerqueCreativity and industrial fashion design-reviews, analyses and connexions J.A.B. Barata, R. Miguel & S. AzevedoProcedures and guidelines for the instruction and execution of pattern making: An analysis P.A.A. Spaine, D.M. Brito, L.M. Pereira, N. Pinheiro & R.R. AndradeAnthropometry and clothing for overweight and obese children: A literature review R. Campos & M.A. CarvalhoThe materialization of fashion products: An experience of the textile behavior P.M. Souza, M.M. Otani, P.P. Silva & I.C. ItalianoDesign and redesign G. Montagna & M.J. Delgado Marketing and consumptionPsychographic segmentation of female fashion consumers in Portugal B. Moreira & A. AzevedoTaxhion. Model taxonomy clothing and accessories e-commerce B. Alcoceba, M. Garcia-Erguin, R. Garcia, D. de las Heras & M. AdsuaraCultural values of minimalist fashion A.P. de Miranda, I. Domingues & N. SouzaEmerging platforms for fashion design entrepreneurs: An assessment C.E. Fernandes, L. Ribeiro, M.S. Silva, M. Pereira & M.J. MadeiraThe use of online advertisement as a TXM branding methodology's tool: FARM's case study L.W. Ribeiro & L.S. GomezThe influence of social network sites on digital branding M. Barreto & L. Ribeiro Teaching and educationTeaching design in real contexts to preserve local identity and memory A.H. Gracio & C. RijoImmersive business simulation in footwear design education: A bridge for reality A.M. Terroso, A. Moreno, N. Amorim, H. Palmares & J. SampaioBounding fields of knowledge: Co-designing regional pottery of the Cavado sub-region as a strategic potential of museological differentiation and product development J. Sampaio, A. Baganha, F. Gomes & A.M. TerrosoA case study of didactic laboratory approach in fashion design education X. Lin & A. Dell'AcquaFeminine magazines and the development of the female labor force in Valparaiso: Analysis of the graphic system of the Rosita magazine (1947-1972) as a didactic strategy for the informal learning of sewing F. Gonzalez, U. Bravo & C. RuizBe a Ba of sewing: Our online friend L.C. de M. Tavares & J.P.C. de BritoProfessional education and the formation of garments factory in Brazil V. Feldman & M.S.B. de HeldComplex geometry and patterns: Colonizing the surrounding space through the costume M.J. Climent Mondejar, M.P. Moreno Moreno & A. Cano RedondoProject thinking in fashion design: Strategies for facilitating cognitive and metacognitive processes M.C.F. Sanches & M.A.R. SilvaPattern making books: An analysis of documentary research P.A.A. Spaine, D.M. Brito, L.M. Pereira, N. Pinheiro & R.R. AndradeInterdisciplinarity: Creation of looks and techniques used by UFPE CAA students A. Camargo & R. AlvesActive applied methodologies on fashion design teaching: Possibilities and challenges L.E.F.S. Rebello, G.D. Marques & M. Mansur Sustainability in fashion and designFashion that cares for the future E. Araujo, I. Castro, I. Pinto & I. AraujoDesign, tradition and culture-past and future united to develop depressed regions I. Oliveira & M.G. GuedesCircular economy: An approach for the fashion industry E. Pinheiro, S.M.B.D. Barcelos & A.C. de FranciscoReversal logistics: Case study in the franchises O Boticario in the city of Itabuna-BA E.N. VelanesSustainable fashion. Strategies for sustainability and new forms of value creation in fashion and textile M.A. Sbordone, L. Di Lucchio & R.A. SanchesGeneration Y's sustainability attitude-behaviour gap J.P. Bernardes, F. Ferreira, A.D. Marques & M. NogueiraCollaborative economy: Case study of new business models S.R. Fernandes, J.M. Lucas, M.J. Madeira, A.I.C. Barreiros & I.D. HonorioImbrications and distances between the creative economy and the sustainability of small fashion brands U.S.T. Barbosa, H.A. Dieb, G.M.J. Sales, L.U. Dantas & A.N. TarginoNew sustainable fashion business models: "the coworking" case study L.F. Barcellos & A.C. BroegaSustainability: The reconfiguration of fashion, the textile industry and the role of the designer in a new social scenario M. de L. IracetTucum fiber: Reflections about Amazonian biodiversity, traditional knowledge and sustainable fashion L. Pennas & J. Baruque-RamosSilk: Protocols for the verification of socioeconomic impacts in the production of cocoons S.M.B.D. Barcelos, M.G. Guedes, E. Pinheiro & A.C. de FranciscoA perspective towards a circular fashion design system B. Melo & A.C. BroegaFashion and sustainability's valences: Exposing gaps R. Puppim, C. Jordao, L.M. Arruda, D.P. Beduschi & A.C. BroegaDesign and social innovation: Methodological principles for community qualification J. Oenning, J.B. Garcia Jr. & J. Cunha