China's media go global
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Cover Half Title Title Page Copyright Page Table of Contents List of figures List of tables Notes on contributors Introduction Part I Conceptualizing the rise of China’s media 1 Globalization of Chinese media: the global context 2 China’s role in remapping global communication 3 Domestic context of Chinese media’s globalization 4 From the outside in: CCTV going global in a new world communication order 5 Soft power and the strategic context for China’s ‘media going global’ policy Part II Chinese media abroad 6 Tiangao or tianxia? The ambiguities of CCTV’s English-language news for Africa 7 China Daily – Beijing’s global voice? 8 The ‘going out’ of China Radio International 9 Internationalization of China’s new documentary 10 China’s media going global: newspapers and magazines Part III Discourses of Sino-globalization 11 The effectiveness of Chinese cultural centres in China’s public diplomacy 12 Foreign correspondents in China: partner or liability in China’s public diplomacy? 13 China in Africa: refiguring centre–periphery media dynamics 14 The rise of China’s financial media: globalizing economy vs. globalizing economic discourse 15 The three patterns of Chinese international communication Part IV Media with Chinese characteristics 16 Advertising in China: global implications and impacts 17 Social media and global conversation 18 Transforming entertainment television through transnational formats 19 Yunnan media rhetoric on the ‘gateway’ to Southeast Asia Index
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