Tatler's Irony

Description

This book discusses Tatler, a monthly glossy magazine aimed at the wealthiest groups in British society, to consider how it addresses social change. The volume addresses specifically the period from 1997, the year New Labour was elected under Tony Blair, up to 2010, when the Conservative party and David Cameron came in to power. Sallie McNamara scrutinizes how the magazine negotiates ideas of ‘Britishness’, class, gender and national identity in a changing social, political, economic and cultural climate. Additionally, she explores the magazine’s humorous approach, and looks at how that distinctive address can potentially lead to misinterpretation. The British class system has seen many challenges over the period of the magazine’s history, and this study expertly grapples with exactly how Tatler has maintained its audience in a continually changing social environment. Front Matter ....Pages i-ix Introduction: History, Class, and Context (Sallie McNamara)....Pages 1-16 Tatler, the Gossiping Glossy (Sallie McNamara)....Pages 17-44 In with the In-Crowd? (Sallie McNamara)....Pages 45-71 Posh Sex: Gender and Sexuality (Sallie McNamara)....Pages 73-100 Boom and Bust (Sallie McNamara)....Pages 101-129 Conclusion: Shifting Boundaries and Social Change (Sallie McNamara)....Pages 131-137 Back Matter ....Pages 139-145