Frame It Again: New Tools for Rational Decision-Making

Description

Framing effects are everywhere. An estate tax looks very different to a death tax. Gun safety seems to be one thing and gun control another. Yet, the consensus from decision theorists, finance professionals, psychologists, and economists is that frame-dependence is completely irrational. This book challenges that view. Some of the toughest decisions we face are just clashes between different frames. It is perfectly rational to value the same thing differently in two different frames, even when the decision-maker knows that these are really two sides of the same coin. Frame It Again sheds new light on the structure of moral predicaments, the nature of self-control, and the rationality of co-operation. Framing is a powerful tool for redirecting public discussions about some of the most polarizing contemporary issues, such as gun control, abortion, and climate change. Learn effective problem-solving and decision-making to get the better of difficult dilemmas. C1 03.0_pp_iv_iv_Copyright_page 04.0_pp_v_v_Contents 05.0_pp_vi_vii_Figures 06.0_pp_viii_viii_Tables 07.0_pp_ix_x_Acknowledgments 08.0_pp_1_19_Priming_the_Pump_Framing_Effects_and_the_Litany_of_Human_Irrationality 09.0_pp_20_43_Framing_The_Classic_Experiments 10.0_pp_44_65_Where_the_Rubber_Hits_the_Road_Investors_Frames_and_Markets 11.0_pp_66_89_Juliets_Principle 12.0_pp_90_112_Rational_Frames 13.0_pp_113_137_Agamemnon_and_Climate_Change 14.0_pp_138_163_Framing_Temptation_and_Reward_The_Challenges_of_Self-Control 15.0_pp_164_191_Chickens_and_Chariot_Races_Framing_in_Game_Theory 16.0_pp_192_214_Fairs_Fair_Framing_for_Cooperation_and_Fairness 17.0_pp_215_239_Getting_Past_No_Discursive_Deadlock_and_the_Power_of_Frames 18.0_pp_240_272_Opening_the_Door_to_Non-Archimedean_Reasoning 19.0_pp_273_299_Frames_in_the_Brain 20.0_pp_300_315_Bibliography 21.0_pp_316_330_Index