ENGLISH

Taking Down Goliath: Digital Marketing Strategies for Beating Competitors With 100 Times Your Spending Power

By Kevin M. Ryan , Rob Spider Graham (auth.)

Book information

Publisher
Palgrave Macmillan US
Year
2014
ISBN
978-1-349-49558-0, 978-1-137-44421-9
DOI
10.1057/9781137444219
Language
english
Format
PDF
Filesize
2 MB (2089311 bytes)
Pages
\246
Time added
2016-03-14 21:35:01
general; Market Research/Competitive IntelligenceMarketing; Business Strategy/Leadership; Small Bus

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