Entrepreneurial DNA: the breakthrough discovery that aligns your business to your unique strengths

Description

"What's your entrepreneurial style? Bill Gates, Michael Bloomberg, and Donald Trump may all be entrepreneurs, but that's where the similarities end. From business planning to finance to marketing, experts have taught that one entrepreneurial size fits all. But it's just not true. Entrepreneurial DNA proves the simple but critical fact that not all entrepreneurs have the same style -- and that discovering your personal strengths, interests, and goals is the key to success or failure. With this groundbreaking book, you'll learn how to assess your "entrepreneurial DNA" and put it to work for you. Are you a Builder? Opportunist? Specialist? Innovator? Using the "BOSI" process, you'll discover your unique entrepreneurial profile, enabling you to create a solid business plan and develop strategies that can't fail. If you're serious about becoming an entrepreneur, take your first steps with Entrepreneurial DNA"-- PART I: A New Way of Looking at EntrepreneurshipChapter 1. All Entrepreneurs Are Not the SameChapter 2. What's Your DNA?Chapter 3. Finding Your Place On the BOSI QuadrantPART II: Digging Into Your Entrepreneurial DNAChapter 4. "People Drive Me Nuts" - The Builder DNAChapter 5. "Who Cares, Let's Do It" - The Opportunist DNAChapter 6. "Three Cheers For the Tortoise" - The Specialist DNAChapter 7. "A Fish Out of Water" - The Innovator DNAPART III: Building Strategy Around Your Entrepreneurial DNAChapter 8. Creating Balance for the Builder Chapter 9. Leveraging the Power of Focus for the OpportunistChapter 10. Breaking Outside the Box with the SpecialistChapter 11. Equipping the Innovator For SuccessChapter 12. It's Time to Deploy Your New Game PlanAppendix A: The S.P.A.C.E. Marketing FunnelAppendix B: FAQ's