ENGLISH

Enduring Success: What Top Companies Do Differently

By Kurt Matzler , Franz Bailom , Dieter Tschemernjak

Book information

Publisher
Palgrave Macmillan
Year
2007
ISBN
0230550649, 9780230550643
Google Books ID
Mns04Ys5YwgC
Open Library ID
OL10194616M
Language
english
Format
PDF
Filesize
2 MB (1661121 bytes)
Edition
First Edition
Pages
215\215
Orientation
yes
Scanned
no
Time added
2012-03-09 12:00:00

Description

Why are some companies able to achieve success, even under difficult circumstances, whereas others struggle and face problems? The results of this large-scale study of over 1,000 top companies and leaders, such as Nestlé, T-Mobile, Peter Brabeck-Lathmate, René Obermann and Markus Langes-Swarovski, are clear. Success doesn't depend on the market situation, but on the management of the company. The book looks at the success factors of high-performing companies, and how they perform in areas such as innovation, market orientation, core competencies, and leadership.

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