Off script : an advance man's guide to White House stagecraft, campaign spectacle, and political suicide / Josh King

Description

The responsibility of being a public figure is no walk in the park - the world focuses on every move that politicians make and highlights their every mistake. "Image collapse" can befall anyone whose carefully cultivated persona is pitted against intermediaries in the broadcast booths of cable news networks or behind the photo desks of newspapers, magazines, and today's host of digital platforms. As a seasoned "advance person," someone who orchestrates TV- and photo-ready moments involving important political figures, Josh King has unique experience working with the reputations of public figures. In Off Script, King leads readers through an entertaining and illuminating romp through ten of the most catastrophic examples of political theater of the last quarter century. Readers might remember these flubs as simple cases of bad luck, but King argues that they were actually symptomatic of something more serious. We tour recent history to establish this lesson,...