Lifestyle TV

Description

From HGTV and the Food Network to Keeping Up With the Kardashians, television is preoccupied with the pursuit and exhibition of lifestyle. Lifestyle TV analyzes a burgeoning array of lifestyle formats on network and cable channels, from how-to and advice programs to hybrid reality entertainment built around the cultivation of the self as project, the ethics of everyday life, the mediation of style and taste, the regulation of health and the body, and the performance of identity and "difference." Ouellette situates these formats historically, arguing that the lifestyling of television ultimately signals more than the television industry's turn to cost-cutting formats, niche markets, and specialized demographics. Rather, Ouellette argues that the surge of reality programming devoted to the achievement and display of lifestyle practices and choices must also be situated within broader socio-historical changes in capitalist democracies. LIFESTYLE TV- FRONT COVER LIFESTYLE TV TITLE PAGE COPYRIGHT PAGE TABLE OF CONTENTS LIST OF ILLUSTRATIONS FIGURES ACKNOWLEDGMENT INTRODUCTION THE LIFESTYLING OF TELEVISION A SHORT HISTORY OF LIFESTYLE TV AIMS AND CHAPTERS NOTES CHAPTER 1: BRANDING LIFESTYLE BRANDS OF TELEVISION LIFESTYLE BRANDS LIVING BRANDS CHAPTER 2: THE SELF AS PROJECT AESTHETICIZING EVERYDAY LIFE ETHICS AND CARE OF THE SELF ENTERPRISING SELVES CHAPTER 3: GOVERNING CITIZENS TELEVISION, GOVERNMENTALITY AND THE NEOLIBERAL PROJECT THE BIOPOLITICS OF HEALTH REALITY TV AS BIRTH CONTROL NOTES CHAPTER 4: THE LABOR OF LIFESTYLE WOMEN’S WORK: AFFECTIVE LABOR KEEPING UP APPEARANCES: AESTHETIC LABOR ALL WORK ALL THE TIME: IMMATERIAL LABOR NOTE CHAPTER 5: PERFORMING DIFFERENCE FREAK SHOW: ORDINARY BUT DIFFERENT THE PROLIFERATION OF DIFFERENCE GIVING AN ACCOUNT OF ONESELF QUESTIONS FOR DISCUSSION CHAPTER 1: BRANDING LIFESTYLE CHAPTER 2: THE SELF AS PROJECT CHAPTER 3: GOVERNING CITIZENS CHAPTER 4: THE LABOR OF LIFESTYLE CHAPTER 5: PERFORMING DIFFERENCE BIBLIOGRAPHY VIDEOGRAPHY INDEX