GERMAN

Employer Branding: Chancen eines interdisziplinären Ansatzes

By Christian Chlupsa (editor); Jürgen Rohrmeier (editor)

Book information

Publisher
De Gruyter Oldenbourg
Year
2021
ISBN
9783110712056, 9783110711882
DOI
10.1515/9783110712056
Language
german
Format
EPUB
Filesize
2 MB (2620372 bytes)
Pages
135\0
Library
degruyter.com
Time added
2023-07-26 12:28:54

Description

Employer branding and functioning crisis management are very important tools for corporate success but are also crucial factors in a company’s image and an employer brand with a lasting impact. This book shows that companies should not lose sight of their values, not even in turbulent times.

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