ENGLISH

Design Management: Managing Design Strategy, Process and Implementation

By Kathryn Best

Book information

Publisher
Fairchild Books
Year
2015
Language
english
Format
AZW
Filesize
21 MB (22476824 bytes)
Series
Required Reading Range
Edition
2
Pages
216\0
Time added
2016-08-18 14:24:07
Decorative Arts & Design;Decorative Arts;Furniture

Description

Design management (the management of design strategies, processes and projects) is an intricate subject. As the role of design in the world continues to broaden, organisations are increasingly viewing design as being integral to their decision-making processes. Opening with a contextual overview of the subject, Design Management then explores the stages involved in the application of design to business. Each topic is accompanied by key questions that get the reader to think about the issues raised, and professional case studies and interviews demonstrate the knowledge and practices described. Areas of key practical skills are outlined in order to bridge the gap between creativity management and academic theory, and professional practice.

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