ENGLISH

Effective Writing Skills for Public Relations

Book information

Publisher
Kogan Page
Year
2008
ISBN
9780749451097, 9780749454456, 0749451092
LCC
HF5718.3 .F67 2008
Open Library ID
OL16505561M
Language
english
Format
PDF
Filesize
4 MB (3812486 bytes)
Series
PR in Practice
Edition
4th
Pages
256\289
Time added
2011-04-20 14:05:05

Description

Effective Writing Skills for Public Relations is a reference source on style and presentation with tips on making the best use of written communication.  It gives advice on how to write concisely using jargon-free language while avoiding overused words and phrases.  It includes advice on policing house style with attention to punctuation, headlines, captions, and overall consistency.  Readers will also find help on public speaking, pronunciation and the standard writing skills needed in the office. The fourth edition includes new sections on websites, emails, and other online communication.  Standard proof correction marks are included together with a glossary of terms.  The author draws on the authority of established style guides, including the Oxford Guide to English Usage.

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