ENGLISH

Media Economics in Austria: A Comparison to Germany on Print, Television, Radio and the Internet

By Markus Posset

Book information

Publisher
Springer
Year
2023
ISBN
3658421940, 9783658421946
Language
english
Format
PDF
Filesize
1 MB (1190910 bytes)
Edition
1st ed. 2023
Pages
147\145
Time added
2023-08-18 14:59:00

Description

At a time when the media are facing a severe loss of trust, what is needed above all is education. How does media work? What are the economic dependencies? How is media content created and how is it consumed? What challenges does digitization bring, and why is it more important today than ever to understand the world of media? It is questions of this nature that this book addresses, with the aim of helping interested readers understand how the media works. Especially in relation to social media and digitalization, knowing how it works is important - to be able to distinguish which media are trustworthy and to understand why independent journalism is so important. This book is suitable for anyone who wants to understand media, and that's exactly how it's laid out: Readable for everyone and explained in an understandable way.

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