ENGLISH

Grinding It Out: The Making of McDonald’s

By Ray Kroc

Book information

Publisher
St. Martin’s Paperbacks
Year
2016
ISBN
125013028X, 978-1250130280, 9781250127501, 9781250127518
Language
english
Format
EPUB
Filesize
419 kB (429347 bytes)
Edition
Reissue
Pages
256\0
Time added
2017-04-07 21:21:37

Description

Few entrepreneurs can claim to have radically changed the way we live, and Ray Kroc is one of them. His revolutions in food-service automation, franchising, shared national training, and advertising have earned him a place beside the men and women who have founded not only businesses, but entire empires. But even more interesting than Ray Kroc the business man is Ray Kroc the man. Not your typical self-made tycoon, Kroc was fifty-two years old when he opened his first franchise. In Grinding It Out, you'll meet the man behind McDonald's, one of the largest fast-food corporations in the world with over 32,000 stores around the globe.Irrepressible enthusiast, intuitive people person, and born storyteller, Kroc will fascinate and inspire you on every page.

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