ENGLISH

European Retail Research

By Prof. Dr. Thomas Foscht , Prof. Peter Jones , Daphne Comfort , Prof. David Hillier (auth.) , Prof. Dr. Thomas Rudolph , Prof. Dr. Dirk Morschett , Prof. Dr. Peter Schnedlitz , Prof. Dr. Hanna Schramm-Klein , Prof. Dr. Prof. h.c. Bernhard Swoboda (eds.)

Book information

Publisher
Gabler Verlag
Year
2012
ISBN
978-3-8349-4236-4, 978-3-8349-4237-1
DOI
10.1007/978-3-8349-4237-1
Language
english
Format
PDF
Filesize
2 MB (1892260 bytes)
Series
European Retail Research
Edition
1
Pages
183\188
Time added
2014-02-12 18:00:00
Business Strategy/Leadership

Description

The aim of EUROPEAN RETAIL RESEARCH is to publish interesting manuscripts of high quality and innovativeness with a focus on retail researchers, retail lecturers, retail students and retail executives. As it has always been, retail executives are part of the target group and the knowledge transfer between retail research and retail management remains a part of the publication’s concept. EUROPEAN RETAIL RESEARCH welcomes manuscripts on original theoretical or conceptual contributions as well as empirical research – based either on large-scale empirical data or on the case-study method. Following the state of the art in retail research, articles on any major issues that concern the general field of retailing and distribution are welcome.The review process will support the authors in enhancing the quality of their work and will offer the authors a reviewed publication outlet. Part of the concept of EUROPEAN RETAIL RESEARCH is an only short delay between manuscript submission and final publication, so it is intended to become a quick publication platform.​

Similar books