ENGLISH

Entrepreneurship: The Practice and Mindset

By Heidi M. Neck; Christopher P. Neck; Emma L. Murray

Book information

Publisher
Inc, Sage Publications
Year
2017
ISBN
1483383520, 9781483383521
Language
english
Format
PDF
Filesize
36 MB (37935412 bytes)
Edition
Paperback
Pages
560\1484
Topic
Business
Time added
2019-04-17 01:38:34

Description

From Heidi Neck, one of the most influential thinkers in entrepreneurship education today, Chris Neck, an award-winning professor, and Emma Murray, business consultant and author, comes this ground-breaking new text.Entrepreneurship: The Practice and Mindsetcatapults students beyond the classroom by helping them develop an entrepreneurial mindset so they can create opportunities and take action in uncertain environments. Based on the world-renowned Babson Entrepreneurship program, this new text emphasizes practice and learning through action. Students learn entrepreneurship by taking small actions and interacting with stakeholders in order to get feedback, experiment, and move ideas forward. Students walk away from this text with the entrepreneurial mindset, skillset, and toolset that can be applied to startups as well as organizations of all kinds. Whether your students have backgrounds in business, liberal arts, engineering, or the sciences, this text will take them on a transformative journey.

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