ENGLISH

Giants of Enterprise: Seven Business Innovators and the Empires They Built

By Richard S. Tedlow

Book information

Publisher
HarperBusiness
Year
2003
ISBN
0066620368, 9780066620367
Language
english
Format
EPUB
Filesize
825 kB (844860 bytes)
Edition
Reprint
Pages
512\0
Time added
2017-06-25 12:51:57
Company Profiles;Biography & History;Business & Mo

Description

Seven business innovators and the empires they built. The pre-eminent business historian of our time, Richard S. Tedlow, examines seven great Ceos who successfully managed cutting-edge technology and formed enduring corporate empires. With the depth and clarity of a master, Tedlow illuminates the minds, lives and strategies behind the legendary successes of our times: . George Eastman and his invention of the Kodak camera; . Thomas Watson of Ibm; . Henry Ford and his automobile; . Charles Revson and his use of television advertising to drive massive sales for Revlon; . Robert N. Noyce, co-inventor of the integrated circuit and founder of Intel; . Andrew Carnegie and his steel empire; . Sam Walton and his unprecedented retail machine, Wal-Mart.

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