ENGLISH

Competitive Inteligence 2.0: Organization, Innovation and Territory

Book information

Publisher
Incorporated, John Wiley & Sons
ISBN
9781848213050, 9781118604403, 1118604407
Language
english
Format
EPUB
Filesize
4 MB (4659238 bytes)
Series
ISTE
Pages
398 pages\0
Time added
2020-07-26 19:24:52

Description

The recent "concept of 2.0"", a consequence of ""Web 2.0"", discusses the emergence of a new style, emancipated from the Web, which finds applications in all areas of social activity: management, innovation, education, organization, territory, etc. This book considers the implications of the changing paradigm for competitive, economic and territorial intelligence applied to innovation, value creation and enhancement of territories. Competitive intelligence is therefore in the ""2.0"" and its values: perpetual beta, user-generated content, social relations, etc., horizontality, a renewed le.;Cover; Competitive Intelligence 2.0; Title Page; Copyright Page; Table of Contents; Foreword; Introduction; PART ONE: Organization; Chapter 1. Competitive Intelligence 2.0: A Three-Dimensional Relationship?; 1.1. Introduction: From information society boom; 1.2. ... to the emergence of competitive intelligence; 1.3. CI perceived as a way of managing relationships; 1.4. Decision-maker -- watcher -- information triangle: Toward a "bermudization" of actors?; 1.5. Teaching companies to be "intelligent": competitive versus competition?; 1.6. Conclusion; 1.7. Bibliography; Chapter 2. Management 2.0.

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