ENGLISH

Demand Forecasting for Managers

By Ennis Siemsen

Book information

Publisher
Business Expert Press
Year
2016
ISBN
160649502X, 9781606495025
Language
english
Format
EPUB
Filesize
1 MB (1147083 bytes)
Pages
200\0
Time added
2018-11-02 21:24:24

Description

Most decisions and plans in a firm require a forecast. Not matching supply with demand can make or break any business, and that's why forecasting is so invaluable. Forecasting can appear as a frightening topic with many arcane equations to master. For this reason, the authors start out from the very basics and provide a non-technical overview of common forecasting techniques as well as organizational aspects of creating a robust forecasting process. The book also discusses how to measure forecast accuracy to hold people accountable and guide continuous improvement. This book does not require prior knowledge of higher mathematics, statistics, or operations research. It is designed to serve as a first introduction to the non-expert, such as a manager overseeing a forecasting group, or an MBA student who needs to be familiar with the broad outlines of forecasting without specializing in it.

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