ENGLISH

Developing B2B social communities: keys to growth, innovation, and customer loyalty

By Brooks , John J , Margaret;Creek , Sam;Lovett

Book information

Publisher
CA Technologies, CA Press
Year
2013
ISBN
9781430247135, 1430247134
Language
english
Format
PDF
Filesize
3 MB (2936111 bytes)
Pages
187\196
Time added
2020-07-26 19:24:52
Commerce interentreprises;Communication en marketi

Description

The Human Need to Connect Community as the Centerpiece of B2B Engagement Community Models Life Cycle and Maturity Models for Online Communities Community Management Case Study in Focus: CA Technologies Business Impact Through Community Developing B2B Social Communities

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