ENGLISH

Selling sickness: how the drug companies are turning us all into patients

By Ray , NetLibrary , Inc.;Cassels , Alan;Moynihan

Book information

Publisher
Allen & Unwin
Year
2005
ISBN
1741145791, 9781741145793
Language
english
Format
PDF
Filesize
2 MB (2465117 bytes)
Pages
xviii, 254 pages ; 21 cm\274
Time added
2020-07-26 19:24:52
Australia overseas comparisons.;Diseases.;Marketin

Description

Selling to everyong (High cholesterol) -- Doughnuts for the doctors (Depression) -- Working with celebrities (Menopause) -- Partnering with patients (Attention deficit disorder) -- Making risks into medical conditions (High blood pressure) -- Advertising disease (Pre-menstrual dysphoric disorder) -- Shaping public perceptions (Social anxiety disorder) -- Testing the markets (Osteoporosis) -- Taming the watchdogs (Irritable bowel syndrome) -- Subverting the selling (Female sexual dysfunction) -- Epilogue: What can we do?

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