ENGLISH

Politicians and Rhetoric: The Persuasive Power of Metaphor

Book information

Publisher
Palgrave Macmillan UK
Year
2011
ISBN
978-0-230-25165-6, 978-0-230-31989-9
DOI
10.1057/9780230319899
Language
english
Format
PDF
Filesize
2 MB (1734676 bytes)
Edition
2
Pages
XIV, 370\385
Time added
2016-03-14 21:35:01

Description

This analysis of the rhetoric of nine successfully persuasive politicians explains how their use of language created credible and consistent stories about themselves and the social world they inhabit. It explores their use of metaphors, their myths and how language analysis helps us to understand how politicians are able to persuade.

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