ENGLISH

Understanding competitive advantage: the importance of strategic congruence and integrated control

By Fredrik Nilsson , Birger Rapp

Book information

Publisher
Springer
Year
2005
ISBN
354040872X, 9783540408727
LCC
HD41 .N556 2005
Open Library ID
OL3315603M
Language
english
Format
PDF
Filesize
13 MB (13147523 bytes)
Edition
1
Pages
234\234
Orientation
no
Scanned
yes
Time added
2011-08-31 04:54:40

Description

This book is about competitive advantage and how it is created at the company level. It is based on the premise that the alignment of strategies and control systems affects the firm`s chances of successfully positioning itself in its chosen arena of competition. The firm is in a better position to concentrate on activities that create value for the customer if its strategies and control systems are mutually consistent and adapted to expected external demands. The authors believe that the co-ordination and integration of strategies and control systems will provide a necessary, and long-overdue, expansion of knowledge in the area.

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