ENGLISH

Kings of Madison Avenue: the unofficial guide to Mad men

By Jesse , McLean

Book information

Publisher
Ecw Press
Year
2009
ISBN
9781550228878, 1550228870
Language
english
Format
EPUB
Filesize
4 MB (4014211 bytes)
Pages
VII, 231 Seiten : Illustrationen ; 25 cm\0
Time added
2020-07-26 19:24:52
Episode;Mad Men

Description

Reveling in the consumerist decadence of AMC's infamous advertising house Sterling Cooper, this complementary volume to the groundbreaking series Mad Men provides behind-the-scenes revelations, episode guides, cast biographies, and rich sidebar content, including “How to Party Like the Mad Men." Delving beneath the glitz and glamour to highlight the workings of a sophisticated modern classic, this definitive fan guide also offers fascinating sociological context and cultural analysis. The details of historical ad campaigns that are woven into the show's storylines are provided—such as Volkswagen Beetle's landmark “Think Small" campaign, the Nixon/Kennedy presidential push, and the creation of Lucky Strike's “It's toasted" slogan. This is the ultimate guide to a series that has been praised by the New York Times, Time magazine, and USA Today.

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