ENGLISH

Letting go of the words: writing Web content that works

By Janice (Ginny) Redish

Book information

Publisher
Morgan Kaufmann
Year
2012
ISBN
0123859301, 9780123859303, 012385931X, 9780123859310
LCC
TK5105.888.R427 2012
Google Books ID
q2l-m3AjeDYC
Language
english
Format
PDF
Filesize
64 MB (66739288 bytes)
Series
The Morgan Kaufmann series in interactive technologies
Edition
2
Pages
336\336
Scanned
no
Time added
2013-10-31 03:56:25

Description

Web site design and development continues to become more sophisticated. An important part of this maturity originates with well-laid-out and well-written content. Ginny Redish is a world-renowned expert on information design and how to produce clear writing in plain language for the web. All of the invaluable information that she shared in the first edition is included with numerous new examples. New information on content strategy for web sites, search engine optimization (SEO), and social media make this once again the only book you need to own to optimize your writing for the web.• New material on content strategy, search engine optimization, and social media• Lots of new and updated examples• More emphasis on new hardware like tablets, iPads, and iPhones

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