ENGLISH

Conversion optimization ''The art and science of converting prospects to customers''--Cover. - Includes index

By Saleh , Khalid;Shukairy , Ayat

Book information

Publisher
O'Reilly Media - A
ISBN
9781449377564, 1449377564
Language
english
Format
AZW3
Filesize
8 MB (8002868 bytes)
Pages
250\0
Time added
2020-07-26 19:24:52
Electronic commerce;Web site development

Description

"Conversion Optimization offers practical advice on how to persuade visitors to make a buying decision -- without driving them away through data overload or tedious navigation. You'll learn how to use marketing principles, design, usability, and analytics on your site to increase your buyer-to-visitor ratio, whether you're involved with marketing or designing a large ecommerce site, or managing a modest online operation"--Provided by publisher.

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AZW3