ENGLISH

When Companies Spy on You: Corporate Data Mining and Big Business

Book information

Publisher
LLC, Cavendish Square Publishing
Year
2017
ISBN
9781502626752, 9781502626707
Language
english
Format
EPUB
Filesize
2 MB (1929141 bytes)
Series
Spying, Surveillance, and Privacy in the 21st Century
Pages
\0
Time added
2022-12-27 04:40:31

Description

Businesses used to contact buyers by placing advertisements in newspapers, magazines, and on television and radio. Now they monitor your online shopping and product browsing habits. This book looks as the ways businesses spy on patrons, examines the reasons the marketplace has changed, argues the pros and cons of keeping tabs on cyber shoppers, and outlines the advantages corporate mining gives to larger companies.

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