ENGLISH

Metaphors in Management - Blend of Theory and Practice

By Łukasz Sułkowski , Michal Chmielecki

Book information

Publisher
Peter Lang GmbH
Year
2016
ISBN
3631716117, 9783631716113
Language
english
Format
PDF
Filesize
2 MB (1785614 bytes)
Series
New Horizons in Management Sciences
Edition
New edition
Pages
206\208
Scanned
yes
Time added
2017-03-02 04:13:28
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Description

This book will help managers understand organizations in non-quantitative manner. The modern-day managers are challenged with dealing with these constantly increasing complexities in the pursuit of efficiency and effectiveness. They must understand how constant changes influence their tasks so they can contribute to establishing a fast-reacting organization. The authors analyze how metaphors can serve as methods or tools that provide insight into how organizations function, and how best to deal with making them successful in a state of permanent change.

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