Franchise bible: how to buy a franchise or franchise your own business
Book information
Description
This proven, popular reference has been completely updated to better guide readers through the current franchise environment. Real-life examples of both service- and product-oriented franchises and useful checklists prevent mistakes and save time and money. Contact information for state and federal franchising regulatory agencies and a listing of useful publications guide new franchisees to the resources they need.;Buying the operating a franchise (becoming a franchise owner). The basics of franchising and the changing landscape of franchise marketing and recruiting ; Choosing the right franchise opportunity ; Legal considerations ; Franchise funding and finance ; Location, location, location ; Build-out and construction team ; Building a winning team ; Launch, grow, thrive! -- Franchise your business (becoming a franchisor). Franchising fundamentals ; Franchise law considerations ; Building a strong franchise organization ; Strategize to thrive! ; Building your franchise community ; Franchise marketing ; Final thoughts on franchising your business -- Franchise Ten Commandments : Thou shalt thrive!
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