ENGLISH

Volkswagen Beetle A Celebratio

By Richard , Copping

Book information

Publisher
Shire Publications;Osprey Publishing Ltd
Year
2014
ISBN
978-1-78442-020-8, 1784420204, 0747814473, 978-0-74781-447-4, 978-1-78442-021-5
Language
english
Format
EPUB
Filesize
25 MB (25746860 bytes)
Series
Shire library
Pages
88\0
Time added
2017-08-15 11:00:00
Volkswagen Beetle automobile -- History.;Karmann G

Description

Few if any cars have achieved the iconic status of Volkswagen's classic, much-loved Beetle. With origins in Nazi Germany, it was rescued post-war by the British and enjoyed a meteoric rise in the late 60s. Volkswagen's Director General, Heinz Nordhoff created a Beetle with the intention to perfect one model of the "people's car" which would endure. And it did with nearly 22 million cars sold worldwide. Author Richard Copping recounts the Beetle's colorful story including the essential role played by legendary maverick ad agency Doyle Dane Bernbach who created the "Think Small" campaign

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