Designing: Business and Management

Description

This book inquires into how design relates and contributes to core issues and problems of business and management. It positions designing business as an emerging field of design research and design practice and offers a first clarification of this concept in theory and practice. Its internationally renowned contributors approach designing business from many different disciplines to trace shifts in management, design and organizational developments that point to designing business as a higher order design problem. Authors offer different approaches to design thinking and discuss educational challenges in design, business and management schools. They review methods for teaching but also highlight important qualities of creative, emerging processes that dominate organizational life. Together, the chapters advance our understanding of how design research, design theories and design practices give shape to business and businesses. Moreover, the book provides an initial outline of the boundaries of this new field while it points to challenges ahead. Rather than presenting a conclusion, the book encourages the reader to engage in the conversation. Cover page Halftitle page Title page Copyright page CONTENTS LIST OF FIGURES AND TABLES LIST OF CONTRIBUTORS ACKNOWLEDGMENTS AN INTRODUCTION TO DESIGNING BUSINESS THE BOOK CHAPTER BY CHAPTER NOTES REFERENCES PART 1 DESIGN SHIFTS CHAPTER 1 DESIGN ON NEW GROUND The turn to action,services, and management REFERENCES CHAPTER 2 DESIGNING BUSINESS MATTERS MEANS DESIGNING BUSINESS MODELS WHAT IS BUSINESS ? REFERENCES CHAPTER 3 THOUGHTS ON DESIGN AS A STRATEGIC ART TECHNIQUES AND METHODS : DESIGN AS A TECHNIQUE AND DESIGN AS A METHOD MOVING FROM TECHNIQUES TO METHODS TO ART MOVING FROM TECHNIQUES TO METHODS TO ART THE ART OF DESIGN AND DESIGN AS A STRATEGIC ART CONCLUDING THOUGHTS NOTES REFERENCES PART 2 ORGANIZATIONAL DEVELOPMENTS CHAPTER 4 STRUGGLE IN DESIGNING AND IN MANAGING STRUGGLE BY THE DESIGNER STRUGGLE BY THE MANAGER EXAMPLES FROM THE CONSTRUCTION INDUSTRY EXAMPLE FROM A STUDY OF ORGANIZING FOR OFFSHORE OIL DRILLING LANGUAGE IN ORGANIZING : STRUGGLE IN MAINTAINING AND CHANGING VOCABULARIES IMPLICATIONS FOR EDUCATION AND RESEARCH ON MANAGING AS DESIGNING ACKNOWLEDGMENT REFERENCES CHAPTER 5 THREE THOUSAND YEARS OF DESIGNING BUSINESS AND ORGANIZATIONS RESPONSIBLE PESSIMISM AND THE CHALLENGE TO DESIGNING BUSINESS A DANGEROUS WORLD : SOME CONCLUDING THOUGHTS REFERENCES CHAPTER 6 REDESIGNING ORGANIZATION DESIGN THE SPIRIT OF OD PAST THE SPIRIT OF OD PRESENT THE SPIRIT OF OD FUTURE IN THE END NOTE REFERENCES PART 3 DESIGN THINKING APPROACHES CHAPTER 7 BRIDGING DESIGN AND BUSINESS THINKING LEVELS OF PURPOSEFUL THOUGHT MODES OF PURPOSEFUL THOUGHT ORGANIZING PRINCIPLES ROLES COMPUTATIONAL SYSTEMS REFERENCES CHAPTER 8 DESIGN THINKING AS AN INDICATION OF A PARADIGM SHIFT FROM CRAFT TO DESIGN FROM DESIGN TO DESIGN THINKING DISCUSSION CONCLUSION BIBLIOGRAPHY CHAPTER 9 DESIGN THINKING IN TEACHING INNOVATION THE NEED TO BRIDGE THE GAP OVERCOMING THE CONJECTURE OF “ OTHERNESS ” CYBERNETICS AS A COMMON INTELLECTUAL GROUND CONTRIBUTION TO INNOVATION AS A JOINT CHALLENGE MUTUAL BENEFITS FOR DESIGN AND MANAGEMENT THINKING NOTES REFERENCES CHAPTER 10 EMERGING PRODUCTION MODELS A design business perspective A COMPLEX SYSTEMIC TRANSITION CHANGE IN THE RELATIONSHIP BETWEEN DESIGN AND ENTERPRISE THE GROWTH OF A NEW MICRO - PRODUCTION ECOSYSTEM DESIGNER = ENTERPRISE : AN EMERGING PRODUCTION ( SYSTEM ) MODEL HE NATURE OF THE DESIGNER = ENTERPRISE THE ORGANIZATIONAL AND BUSINESS MODELS OF THE DESIGNER = ENTERPRISE FROM ``PRODUCT SERVICE SYSTEM DESIGN'' TO ``PRODUCTION SERVICESYSTEM DESIGN'': A NEW FIELD OFPRACTICE FOR DESIGNER = ENTERPRISES NOTES REFERENCES CHAPTER 11 HAND MADE BY LOVE Crochet work and social business design (or: it is not easy to be good) THE SOCIAL : SOME PRELIMINARY REFLECTIONS CASE STUDY : “ALTE LIEBE” SOCIAL TRANSFORMATION DESIGN ? REFERENCES PART 4 EDUCATIONAL CHALLENGES CHAPTER 12 A STUDIO AT A BUSINESS SCHOOL? DESIGN IN BUSINESS DESIGN AND SCIENCE CONSEQUENCES FOR DESIGNAND MANAGEMENT FURTHER RESOURCES CONCLUSION REFERENCES CHAPTER 13 DESIGNING EDUCATION FOR BUSINESS KNOWLEDGE EXCHANGE DESIGNING FOR BUSINESS : THE HYUNDAI MOTOR COMPANY AND THE ROYAL COLLEGE OF ART ACKNOWLEDGMENTS REFERENCES CHAPTER 14 COLLABORATION REQUIRES DESIGN THINKING DESIGN THINKING IN HIGHER EDUCATION A NEW MODEL CURRICULUM FOR ART AND DESIGN EDUCATION INFLUENCE OF THE DIGITAL ONWARD FOUR METAPHORS REFERENCE CHAPTER 15 TRANSLATIONAL DESIGN The Evolution of Design Management for the Twenty-first Century LEADERSHIP AND MANAGEMENT SEEING THROUGH DESIGN KNOWLEDGE AND ITS TRANSFER A NEW SCHOOL OF THOUGHT REFERENCES CHAPTER 16 WEAVING TOGETHER CREATIVE PROBLEM -SOLVING AND DESIGN THINKING IN AN MBA CLASS CONTEXT : STUDENT DEMOGRAPHIC QUESTIONING DESIGN THINKING CREATIVE PROBLEM - SOLVING INTEGRATING DESIGN THINKING CONCLUSION REFERENCES INDEX