ENGLISH

Competitive Quality Strategies

By Pierre Maillard(auth.)

Book information

Publisher
Wiley-ISTE
Year
2012
ISBN
9781848214514, 9781118644454
DOI
10.1002/9781118644454
Language
english
Format
PDF
Filesize
3 MB (3563880 bytes)
Pages
165\165
Orientation
yes
Paginated
yes
Scanned
landscape
Time added
2013-08-01 04:00:00

Description

This book succinctly presents new methodological principles that will help you raise the quality of your valuable production to enhance your competitiveness. The concepts and models of principles of actions presented result from over 20 years of the author observing the ways in which companies of all sizes and in all sectors use specific mechanisms of quality production to give rise to long-lasting competitive factors. You’ll find practical guides that will help you better understand and strengthen your approaches to create new competitive edges, based on your employees’ culture of quality.Content: Chapter 1 General Principles of Competitive Quality (pages 1–16): Pierre Maillard Chapter 2 The Definition of a Competitive Quality Tactic (pages 17–50): Pierre Maillard Chapter 3 Deployment of a Competitive Quality Tactic (pages 51–84): Pierre Maillard Chapter 4 The Conditions for Success of a Competitive Quality Tactic (pages 85–100): Pierre Maillard Chapter 5 Selling a Competitive Quality Tactic (pages 101–116): Pierre Maillard Chapter 6 Management of a Competitive Quality Tactic (pages 117–150): Pierre Maillard

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