ENGLISH

The E-Myth Revisited: Why Most Small Businesses Don't Work and What to Do About It

By Michael E. Gerber

Book information

Publisher
HarperCollins
Year
1995
ISBN
0887307280, 9780887307287
LCC
HD62.7 .G458 1995
Open Library ID
OL1120224M
Language
english
Format
EPUB
Filesize
227 kB (232153 bytes)
Edition
Third Edition
Pages
268\0
Orientation
yes
Scanned
yes
Time added
2012-03-09 12:00:00

Description

In this first new and totally revised edition of the 150,000-copy underground bestseller, The E-Myth, Michael Gerber dispels the myths surrounding starting your own business and shows how commonplace assumptions can get in the way of running a business. He walks you through the steps in the life of a business from entrepreneurial infancy, through adolescent growing pains, to the mature entrepreneurial perspective, the guiding light of all businesses that succeed. He then shows how to apply the lessons of franchising to any business whether or not it is a franchise. Finally, Gerber draws the vital, often overlooked distinction between working on your business and working in your business. After you have read The E-Myth Revisited, you will truly be able to grow your business in a predictable and productive way.

Similar books