ENGLISH

Strategic Management: Issues and Cases

By John Richards , Ken Starkey , Paul W. Dobson

Book information

Publisher
Wiley-Blackwell
Year
2004
ISBN
140511181X, 9781405111812, 9781405142366
Open Library ID
OL24318761M
Language
english
Format
PDF
Filesize
3 MB (2911492 bytes)
Edition
2
Pages
264\264
Topic
Business Management
Scanned
yes
Time added
2011-06-04 13:46:07
Менеджмент;Стратегическое управление

Description

This highly popular introduction to strategic management has now been revised to take account of the latest developments in the field.New edition of a highly popular introduction to strategic management. Provides a clear framework for understanding the issues in corporate strategy, supported by current case examples. Revised to take account of the latest development in the field. Now features twelve new cases. Includes new chapters on issues relating to the resource-based view of the firm, innovation, learning, and the ‘new economy’. Includes a new concluding chapter looking at present and future issues in strategic management. Continues to combine the latest management concepts with and emphasis on current business applications and implementation.

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